Scheduled tweets are tricky. No, not the scheduling part (that’s easy), but the part where brands (and sometimes people) tweet at hours when they’re clearly not online. I understand why companies do it–especially when the goal is to pass along deals...
There’s a scene in Robin Hood: Men in Tights when the merry band of men is trapped in a banquet hall. Prince John has just called in reinforcements: a seemingly invincible army of clanking armored men. Robin Hood looks for a moment, and then shoots an arrow at...
Why is everyone’s first instinct to think that Twitter is silly and self-indulgent? Admit it, you probably felt that way once–or still do. I’ve been pondering the Twitter start-up barrier the last few days as I pull thoughts together for a...
First there was a debate about LIONS (LinkedIn Open Networkers) on LinkedIn, and now there’s dialogue about collecting followers on Twitter. Guy Kawasaki generated a huge conversation with his post last week on the topic. His advice ranged from tweeting top...
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