Business, Data, Social Media
Most of us would rather be liked than not. And, in business, it can mean the difference between having customers and having trouble paying the bills. (Okay, it helps to have a great product, killer customer service, and a bunch of other things too.) We’re human;...
Data, location-based marketing, Professional Development
I really dislike the early iterations of location-based marketing. They’re interruptive rather than integrated. And gamification turns me off. (Seriously: being the mayor of your local coffee shop matters to you?) Then there’s the whole tweeting-about-it...
