Business, Customer Service, Technology
It’s time to talk about chatbots again. Last year I asked if chatbots would solve customer service. As companies, we want automation to take over simple tasks. But, as consumers, we want something else. We want seamless transactions and brand consistency. We can...
Business, digital strategy
Blab was shut down the other day. You may be forgiven for having no idea what I’m talking about. (Though I did touch on Blab in an earlier post.) While a few large brands (e.g., ESPN, Adobe) jumped on board the Blab livestreaming train, it never become a go-to...
Business, Social Media, Technology
I wrote a post a couple of years ago about finding fresh voices. It was all about how you need new perspectives to be creative. I’m taking a Coursera class right now on Internet Giants: The Law and Economics of Media Platforms. It’s a fascinating look...
Communications Strategy, Data, innovation, Marketing/PR, networking
What is the future of marketing? That was the topic at a recent Thoughtlead online mini-conference. The premise: Select 60 smart people, ask them one big question, and give them each 60 seconds to make their case. The responses were sometimes predictable. More often,...
