content strategy, Social Media
Let’s talk about 2017 social media trends. But first, some context. Buffer’s social media team tweeted out a terrific visual on product adoption. It took 50 years before the telephone had 50 million users, and 22 years before televisions boasted such...
Business, digital strategy
Blab was shut down the other day. You may be forgiven for having no idea what I’m talking about. (Though I did touch on Blab in an earlier post.) While a few large brands (e.g., ESPN, Adobe) jumped on board the Blab livestreaming train, it never become a go-to...
Business, digital strategy, Technology
Politics, meet Periscope. Periscope, for the uninitiated, is one of the earliest of the livestreaming apps. The app was purchased by Twitter in 2015. Because the two platforms are interconnected, you can alert your Twitter audience whenever you’re about to...
