Business, Customer Service
Pricing can be tricky. Aim too low, and people wonder what’s wrong with your product (or think your service is second rate). Price too high, and you might have few or no takers. I’ll pay a premium for value. Great customer service, beautiful design, and...
Mobile, search engine optimization, Social Media
Is mobile search different? Neicole Crepeau pointed me to some interesting statistics about how people search when they’re using their mobile phones. One statistic, in particular jumped out at me: 40 percent of smartphone users say that they’re more [influenced]...