Business, Communications Strategy
The #OscarsSoWhite discussion once again put the topic of diversity front and center. The focus of the Oscars was on the nominations. However, as The Guardian pointed out, “it is not the Academy that is cheating minorities, it is the film industry...
Business, Communications Strategy, Marketing/PR
Sports reporter Stephen A. Smith once commented that Golf Week’s ill-conceived cover about Tiger Woods would never have happened had there been any diversity in the newsroom. (Of course, that still doesn’t answer the “what were they thinking?”...
Communications Strategy, Professional Development, Social Media
Web 2.0 was so last year. Or last decade. Either way, we’re moving on. So what’s going to be trending in the digital space moving forward? If you’re in the D.C. region, join me and my fellow panelists for an IABC/Washington breakfast meeting on...
Business, Communications Strategy, Social Media, Workflow
I wrote here about the secret to a great client relationship (hint: it’s about how you communicate). Now I want to talk about a related issue: understanding how your audience is listening. For example: 1. Have you ever had someone say, “Well, I tweeted about that”?...
Communications Strategy, Social Media
Have you ever wished you could skim through a video post? I have a secret. I don’t like watching videos. Send me a link to a 5,000-word article and I’ll dive in. But send me a video link and odds are high I’ll click it off in a few seconds. There are...
