Communications Strategy, Professional Development
Jessica Hibbard, who’s organizing a February conference in Frederick, posed the following question on Twitter the other day: At a conference, how important is the keynote address? Do we have keynotes because they’re essential, or because we’ve always...
Marketing/PR, Professional Development
As some of you may know, I joined MarketingProfs last fall. There are two great values about the company/online resource: (1) community and (2) professional development. As a pro member, I have access to a vast store of case studies, reports, how-to articles, and live...
