Reading Blogs

  I’m constantly amazed by how many of my communications¬†brethren¬†avoid the blogosphere with excuses like “my clients only care about traditional media” or “I don’t have time for that.” Well, you’ll have plenty of time...

Blogging for Business

  Check out this piece from the Jacksonville Business Journal on why small businesses should consider establishing a blog. The article offers several compelling reasons to blog: add new content to your Web site become recognized as an expert identify potental...

Ideas for the Company Blog

Business blogs are designed to raise your profile, add value, and build your relationship with your stakeholders. This list of 50 topics for a company blog offers a great starting point for companies launching blogs and consultants advising clients on their online...