branding, Business, Social Business, Social Media
Minnesota Public Radio has a fascinating article on Best Buy at a crossroads. At one point, a Best Buy worker tells the interviewer: “Executives … focus on issues that are not crucial to Best Buy’s competitiveness or survival. For instance, he argues...
branding, Customer Service, Reviews, Workforce
Sometimes the best customer experiences happen by serendipity. I recently pooled my Amazon gift cards to purchase the complete 5-DVD collection of the Best TV Show Ever. When it arrived, I put disk one into the DVD player I rarely use with huge anticipation. Then....
Marketing/PR, Professional Development
As some of you may know, I joined MarketingProfs last fall. There are two great values about the company/online resource: (1) community and (2) professional development. As a pro member, I have access to a vast store of case studies, reports, how-to articles, and live...
Business, Customer Service
This post is for anyone who has spent time trying to troubleshoot a router or modem connection. It’s about the only situation where I covet those with tech support on speed dial. Turns out I bought that without even knowing it, thanks to a great recommendation...
